The Toast Dash

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NOVEMBER 15TH - 22ND

A 1 Week AI~powered zero~to~launch sprint for women in tech.

✨The Toast Dash✨ is the built-for-women hackathon that gives women in tech access to the applicable skills, training and experience to take a business idea from zero to launch in one week.

You're on a legacy membership, email us at hello@trytoast.ca to upgrade your membership to sign up for The Toast Dash!

Details

Start Date: Friday, November 15th
Presentation Date: Friday, November 22nd
Location: Virtual + In-Person
Team Size: 2-4. Can join as an individual or as a team.
Who Can Join: Open to all non-legacy Toast members.
Applications Open: October 21st - October 31st

Why Participate?

$7,000 in prizes for the top 3 teams

‍15 hours in AI training from Our Wave

‍Learn from the experts
with daily guest speakers

The Prize

15 hours of AI Training with Our Wave

Cash Prizes totalling $5,000
‍
1st Place: $3,000
2nd Place: $1,500
3rd Place: $500

+ $2,000 in support services to take your idea to the next level

Objectives

Understand how to leverage AI in product design & development

Learn key principles of user-centric product design

Develop a prototype of their product concept

Gain practical skills in zero to one marketing strategies & market validation practices

Effectively pitch your business and product to an audience

Schedule

Day 1: Friday, Nov 15 (2 hours)

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Team Introductions & Icebreaker Exercise
Guest Speaker: Go through the case. Explain the problem.
1 hour Workshop: Beyond the AI Hype
- Tactical ways to use AI
- Different tools that you can use
- Best ways to prompt: prompt chaining and agents
Homework

Day 2: Saturday, Nov 16 (6 hours)

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Team Building Exercise in Breakout Rooms
1 hour Workshop: AI in Product Design
- Introduction to AI technologies relevant to product design
- Hands-on exercise: Ideating AI-enhanced product features
1 hour Workshop: User-Centric Product Design Principles
- Overview of key product design methodologies
- Importance of user research and persona development
- Interactive activity: Rapid prototyping techniques
2 hour Working Session & Office Hours
1 hour Workshop: AI-Powered Product Prototype Development
- Team formation and brainstorming session
- Guided prototype development using AI tools
- Peer feedback and iteration

Day 3: Sunday, Nov 17 (6 hours)

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1 hour Workshop: Zero to One Marketing Strategies
- Fundamentals of early-stage product marketing
- Techniques for identifying and reaching target audiences
- Communicating your idea, your ‘why’, the problem and storytelling
- Finding points of connection with your user
- Group exercise: Developing a launch marketing plan
2 hour Working Session & Office Hours
1 hour Workshop: Pitch Preparation & Presentation
- Tips for effective pitching
- Teams prepare and deliver 2-minute pitches
- Constructive feedback from instructors and peers
2 hour Working Session & Office Hours

Day 4: Monday, Nov 18

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